2018 Winner
Wise 50 Over 50 Award™
Brent Flink – Flink Creative
www.flink.ca
I started in the marketing and advertising industry with a large international ad agency back in 1986. Since then, I’ve held senior and director-level positions with various in-house teams and ad agencies and was most recently Senior Designer and Copywriter at a large organic food company.
At 52 years of age, I launched Flink Creative with the goal of offering the sort of marketing and design expertise usually only found at large, downtown-type ad agencies and studios. Together with my wife and partner Caroline, we offer brand development, ad creative, print and packaging design, websites and video.
Growth has been slow but steady. We had remarkable success with one of our early food clients who sought help with their brand and packaging. Working on a brand overhaul first, we simplified their name and created a new, cleaner logo. We then redesigned their packages and created line extensions. The resulting new look helped them land deals with Costco and other retailers around the globe!
We continue to reach out to food companies, but our work is by no means limited to that sector, in fact, this year we won “Best CD Design” at the GMA Canada Awards and our branding work for a local travel writer was recognized on a popular design site.
While we love recognition and awards our real satisfaction comes from knowing we’ve helped our clients reach their business goals and achieve new levels of success. With that in mind, we’re active in our local Chamber of Commerce and are always seeking ways to support the success of other local business people.