Virtual Book Tour

June 17, 1:00pm – 2:30 pm EST

Join me and my guests in Episode 2 of the WISER series that will help you start and grow your business.

In this episode Moderator, Paul Tasner, and panellists, Jon Warner, Karen Wickre and Jarrod Goldsmith will be discussing the differences between Advising, Coaching and Mentoring and Networking for Introverts and Networking at Events.

Are you wondering what you are going to do once you retire? or you have been or feel you will be affected by a layoff and want to keep working but are worried you might not find work or haven’t been able to find any? If you’ve said yes, then I would like to give you the opportunity of exploring entrepreneurship after the age of 50 by joining the free WISER Series.

The bios of my guests for this episode are:

Paul Tasner

Paul Tasner


Paul Tasner, Co-founder and CEO of PulpWorks has more than 40 years of operations experience. He has held leadership positions in ventures ranging from start-up to Fortune 100. For the past decade, his focus has been on sustainability.

Paul’s corporate affiliations include The Clorox Company, Clif Bar, Method Products, and Hepagen Vaccines. He has authored numerous papers and presentations on supply chain sustainability and currently lectures on this subject in the MBA Programs at San Francisco State University and Golden Gate University as well as the Packaging Engineering Department at San Jose State University. He holds a B.S. in Industrial Engineering from the New Jersey Institute of Technology and a Ph.D. in Mathematics from Boston University.

Eight years ago, Paul took a leap of faith. While his peers were contemplating retirement, he embraced the challenge of disrupting the traditional packaging industry. Appalled by the amount of plastic pollution on our planet and no longer content to accept the dangers of plastic packaging materials, he founded PulpWorks and set out to create safe, eco-friendly packaging for consumer products. PulpWorks uses paper and agricultural waste to mold compostable packaging and thereby diminish the waste deposited in our landfills, waterways and oceans. In 2016, PulpWorks was awarded a patent for their Karta-Pack™ – a compostable replacement for the toxic plastic blister pack.

PulpWorks and Paul have been the recipients of more than 20 awards and the subject of more than 75 stories in the media.

Paul was selected as a TED Resident in 2017. His TED Talk on sustainability, entrepreneurism and ageism has been seen by more than 2 million viewers and translated into 29 languages.

Jon Warner

Jon Warner

Advising, Mentoring and Coaching

5-time company CEO, Jon Warner is a widely respected entrepreneurship expert having founded and led 3 startups (with 2 successful exits). Jon’s career started in the corporate world with Air Products and Chemicals, working in the US and across Europe before joining Exxon-Mobil. At Exxon, Jon worked in the UK, the US, Australia, and Nigeria, ending his career there as Deputy CEO.

Following his 15 years in the corporate world, Warner founded and grew a management consulting business-The Worldwide Center for Organizational Development, which had 30 people carrying out a range of strategy assignments for large companies such as Ford Motor Company, L’Oreal, British Airways, HSBC, Microsoft, Glaxo, Foster-Wheeler, Toyota, Johnson and Johnson, Coca-Cola, PWC, The UK NHS, Roche and MasterCard. Much of this work focused on building an innovative culture and establishing greater internal entrepreneurship skills.

Following his time as a management consultant, Warner was CEO of 2 startups-a digital publishing company and a Bill-pay and payments software platform that operated in the US, UK, and Australia. Since his successful exit from the latter Warner has been working from a California base to mentor and invest in disruptive start-up companies, especially in the area of technology deployment and aging tech in particular. Warner manages the deal flow into a Los Angeles based Healthcare investment fund-Adaptive Health Capital and is CEO of Silver Moonshots-a research organization and“virtual incubator” for startups focused on the 50+ population.

Warner’s career has included senior executive roles in marketing, business development, operations, logistics, finance, investment, human resources and engineering/technology.

Warner is a noted speaker at businesses and colleges across the world. He is also a prolific author having published 40 books, all concerning business, management, leadership, innovation and technology.

A native Englishman, Warner moved from the UK to Australia for 15 years before relocating to Los Angeles in 2004. Warner is a graduate of the top 5 Warwick University in the UK, with a double bachelor’s degree in philosophy and politics and an MBA (with a finance specialism). Warner also has a PhD in Psychology (with a specialism in Neuro-science). Warner sits on the Board of St Barnabas, LA’s largest Aging in place non-profit, Is LA Chapter Ambassador for Aging 2.0 and is Co-chair of the annual “Aging into the Future” conference in LA. He is also an Entrepreneur in Residence (EIR) at UC Riverside. He is married to psychologist, management consultant and author Anne Sandberg, and has four grown-up children.

Karen Wickre

Karen Wickre

Networking for Introverts

Karen Wickre has been called “the best-connected Silicon Valley figure you’ve never heard of” and a “powerful but unsung resource for tech industry insiders seeking career advice”. She has worked for 30 years in technology businesses as a writer, editor, and communications pro, including long stints at Google and Twitter. Her long-time avocation is to connect people, which is what led her to write a book detailing ways to build an authentic personal network: “Taking the Work Out of Networking: Your Guide To Making and Keeping Great Connections.” She’s @kvox on Twitter; her site is
Jarrod Goldsmith

Jarrod Goldsmith

Networking at Events

Jarrod Goldsmith is a Canadian small business community builder and is the embodiment of the small business spirit. He is one of Ottawa’s best known entrepreneurs and founded Sax Appeal (Canada’s Premier Saxophone Ensemble), eSAX (The Entrepreneur Social Advantage Experience); Ottawa’s largest entrepreneur networking community for small business, and also hosts Ask the Fedora (a YouTube networking video series).

PRAISE FOR WISER: Definitive Guide to Starting a Business After the Age of 50

“You’re always going to want this book nearby as you nurture this most difficult of challenges—launching a new business for the first time in your life.”
Paul Tasner

Co-founder and CEO, PulpWorks Inc.; TED Resident

“This book has the potential to unleash a new wave of serial entrepreneurs among those in their fifties and sixties.”
Jonathan Ortmans

President, Global Entrepreneurship